Mirakl

Mirakl: What Is It?

A SaaS Solution Enabling Retail’s “Third Option”

Mirakl is a SaaS platform that empowers companies to extend their own e-commerce operations by building their own marketplace. It’s rapidly gaining attention as the “third option” for retailers—after joining a major mall (Amazon, Rakuten, etc.) or running a standalone store. By leveraging this platform, businesses can partner with external sellers (so-called “sellers”) and expand their product lineup without holding inventory, all while preserving their brand identity.

Marketplace Potential

Creating New Revenue Streams & Accelerating Growth

Traditionally, launching a marketplace required substantial IT investment and specialized operational expertise. With Mirakl, however, companies can implement a business model on par with major platforms more efficiently and with ease, quickly establishing new revenue channels.

Key Features

Mirakl Offers a Rich Set of Capabilities to Streamline Marketplace Launch & Operations

  • Expanded Product Catalog: Offer a wide variety of products without carrying inventory
  • Generative AI: “AMI (Artificial Mirakl Intelligence)” automates many marketplace operations
  • Retail Media: Generate new revenue through “Mirakl Ads”
  • Global Seller Onboarding: Seamless connection with domestic and international sellers via “Mirakl Connect”
  • SaaS Agility: Rapid scalability and flexibility to adapt to evolving market needs

Global Adoption

Mirakl is deployed in over 40+ countries and by more than 450 companies, including global retailers such as Carrefour (France), Macy’s (USA), and Nitori (Japan).

Flagship × Mirakl

As Japan’s first certified Mirakl Solution Partner, Flagship has built a strong, trust-based relationship with Mirakl. Our team was the first in Japan to earn the Mirakl University certification, demonstrating our deep expertise. In 2024, we also launched a connector integrating Mirakl Marketplace with Next Engine. Since the early days of Shopify in Japan, we have pursued cutting-edge e-commerce technology—now, we leverage that experience and our thorough understanding of Japanese operations to deliver seamless Mirakl implementations and integrations for the Japanese market.
Contact us here to learn more.